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Van Cleef Arpels - Treasure of Rubies new high jewellery collection. Diamonds may be a girl’s best friend, but rubies are what drives the hearts of people from all over the world. It’s a little known fact that rubies are much harder to find than diamonds, and one of the people who have fallen for this rare stone is Jacques Arpels, of Van Cleef Arpels. . The legandary Arpels family would travel to India and the Far East numerous times from the 1950s - 1970s in search of the ‘King of gems’ to complete their iconic works. One of the main challenges Van Cleef Arpels encountered was to gather 3.000 carats of rubies selected according to Van Cleef Arpels’ high standard criteria but also rubies that could be paired. . According to Nicolas Bos, chief executive of Van Cleef Arpels, it took several years to assemble the stones that have inspired the 60 unique pieces of the collection, and which reflect all the maison’s high jewellery expertise. Swipe to see 12 pieces from the collection… Courtesy of vancleefarpels … . , vancleefandarpels , treasureofrubies , vancleefarpels , hautejoaillerie , instajewels , highjewelry , jewelrylove , exceptional , jewellery , necklace , bracelet , earrings , jewels , ruby , ring source fashion_b_3